Experience
the Wild North Coast

A surprisingly cosmopolitan hub on British Columbia’s wild and beautiful Northwest Coast. Explore our rugged wilderness, see spectacular wildlife, reel in a line, and spend time wandering our museums and historic places.

Dine

There’s one word you’ll hear when talking about Prince Rupert’s culinary scene: local.

It’s all about local foods, fresh ingredients, and unexpected sophistication in Prince Rupert’s dining scene.

Locally sourced seafood served at Fukasaku. Image by Mike Ambach

Shop

From charming antiques to modern boutiques, there’s something for everyone to treasure.

You’ll find just about anything you can think of, and a few things you didn’t know you needed, in Prince Rupert’s eclectic shops.

crafted jewelry at Harris & Wick. Image by Channel Collective

Stay

Where you sleep is just as important as how you spend your days.

From rustic campgrounds to luxury hotel suites, we have a place for everyone to call home.

Enjoying the view from the Crest Hotel. Image by Elaine Rystead.

Travel Pledge

T’oyaxsut nüüsm (Thank you)

As a visitor to Prince Rupert, we invite you to consider the impact your visit will make on our local environment, people, and culture. Sustainable travel is possible if we follow the principles of respect for ourselves, respect for others, and respect for the land.

Discover Prince Rupert

Plan your perfect Prince Rupert experience.

Enjoy fresh local foods, explore the outdoors, and meet the locals. See rare wildlife, explore our rugged and magnificent landscapes, and experience world-class fishing adventures.

From the blog

A collection of Rupert stories from a local perspective.

Let’s Be Friends!

Follow us on socials for the latest information about visiting Prince Rupert, planning your visit, and seeing all that Prince Rupert has to offer in real-time.

The Latest from Instagram

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  • Welcome to the 2025 Cruise Season 🛳️

    We’re thrilled to welcome the first cruise ship of the season to Prince Rupert today! This season, we’re excited to host 46 cruise ships, bringing visitors from all over to experience the charm, culture, and beautiful scenery of our coastal community.

    Don’t forget- our Container Market will be open every cruise day, then every Saturday and Sunday from June-August. Swing by to explore local artisans, food, and one of a kind finds right on the waterfront.

    📸 @marty.clemens

    Prince Rupert sits on the traditional and unceded territory of the Ts’msyen Sm’algyax-Speaking Peoples. We ask that all visitors to these lands tread lightly and respect the natural environment, culture, and people of this place.

    Planning to travel to Prince Rupert? Click the link in our bio for trip planning information, suggested itineraries, and more.

    #visitprincerupert #explorebc #hellobc #princerupert #explorecanada #britishcolumbia #cruise

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  • Just two days away! 🐟🎟️

    On May 1st, the beloved @northpacificcannery will open for the season!

    Exhibits, guided tours, original architecture, local cuisine, and the pristine wilderness surroundings bring to life the story of an industry that shaped BC’s economic, cultural, and natural development for over a century. The National Historic Site chronicles the evolution and impact of the salmon industry on the Coast.

    Explore the Cannery yourself or take a guided tour, and make sure to stop by Mamas Mess House Cafe for lunch!

    ⏰Hours of Operation:
    May 1st - September 30th, 10am - 5pm
    7 days a week, July & August
    Tues-Sun, May, June & September

    📸 @spencerduncanphotography

    Prince Rupert sits on the traditional and unceded territory of the Ts’msyen Sm’algyax-Speaking Peoples. We ask that all visitors to these lands tread lightly and respect the natural environment, culture, and people of this place.

    Planning to travel to Prince Rupert? Click the link in our bio for trip planning information, suggested itineraries, and more.

    #visitprincerupert #explorebc #hellobc #princerupert #explorecanada #britishcolumbia

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